-A toning shampoo for brunette hair-Contains max-strength blue micro-pigments that instantly knock out unwanted red & orange tones from brunette hair-Uses unique Opti-PlEX™ technology that penetrates deep into hair's core to reconstruct bonds after chemical styling & environmental damage-Developed with FragranceFuse™ technology that infuses each strand of hair with an explosion of fragrance that lasts for 24 hours-Leaves hair softer smoother & stronger with cooler colorProduct Line: Cool Brunette